IMEX Partnership With C2 Shows Impact of Experiential Networking
Photo Credit: A promotional photo from C2 Montreal. The organization's partnership with IMEX Group shows that experiential concepts are becoming more important to meeting planners. C2 International / Sebastien Roy
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Collaboration between IMEX Group and C2 International shows the value, and power, of creativity in the meetings and events space. The more lessons planners from around the world can learn from these educational sessions, the better.
We've been tracking the rise of experiential learning and personalized events for years, and it now looks like these concepts and techniques are moving more closely to the mainstream of meetings and events than ever before.
IMEX Group and C2 International have formed a partnership that will feature C2 content and experiences at IMEX events in various forms over the next three years.
UK-based IMEX Group operates two of the biggest meetings industry trade shows in the world, IMEX Frankfurt and IMEX Americas. C2 International operates conventions in Montreal and Melbourne bringing together professio
