Activities Tech Provider Peek Raises $23 Million
Photo Credit: Peek was co-founded by CEO Ruzwana Bashir (right) and chief technology officer Oskar Bruening (left). The San Francisco-based software vendor for tour operators has raised a $23 million Series B funding round. Peek
Skift Take
The latest investment comes just in time for Peek, a maker of enterprise software. Its rivals FareHarbor and Bokun have recently been snapped up by larger acquirers Booking Holdings and TripAdvisor. Clocks are ticking.
Peek, a software vendor for tour operators, has raised a $23 million Series B funding round, the company said on Tuesday.
Cathay Innovation, the venture capital fund founded by private equity firm Cathay Capital, led the round in Peek. The investment is meant to help Peek expand to Europe and China — a task Cathay Innovation has past practice at accomplishing with other business-to-business startups.
The San Francisco-based startup sells operational and connectivity software to tours and activities providers, having shifted away from its early attempt to retail tours directly to consumers.
Peek, founded five years ago, has now raised a total of $40 million. Well-known investors include Eric Schmidt, formerly of Google, and Jack Dorsey, co-founder of Twitter. In this round, Paul English, the Kayak co-founder, joined as an investor.
Peek's funding comes during a year when enterprise software segment for activity providers has become a popular segment. Booking Holdings acqui
