Corporate Housing Is Getting (a Little) Less Boring

As millennials make up a larger portion of business travelers, the industry has seen a rising emphasis on unique and local experiences. Travelers are increasingly using Airbnb for quick business trips, and meeting planners often go out of their way to design events inspired by the local destination. Now, this value shift is even starting to touch one of the oldest and stodgiest sectors in the space: corporate housing. For decades, companies like Oakwood have dominated the corporate relocation market, giving travelers little choice over where they spend the next 30-plus nights, and providing an experience similar to that of a stay in a hotel. Companies with more variety and flexibility have only slowly begun to make an appearance, as digital technology helps make the market more accessible. Perhaps the best example of this is Zeus Living, a startup which launched in 2015 with the aim of making long-term rentals feel less standardized and corporate, and more like being at home. In