Loyalty Prime Raises Funding for Subscription-Based Tech: Travel Startup Funding This Week


Skift Take

Several travel companies, such as Preferred Hotels & Resorts and Frankfurt Airport, have used the services of Loyalty Prime, a startup that builds next-generation software for running loyalty programs. Loyalty Prime's new funding is part of a wave of investment that we expect to see in loyalty tech companies.

Series: Startups This Week

Travel Startup Funding This Week

Each week we round up travel startups that have recently received or announced funding. Please email Travel Tech Reporter Justin Dawes at [email protected] if you have funding news.
This week, travel startups announced more than $14 million in funding. Earlier this week, Skift was first to report that Ayenda, a Colombian budget hotel brand, had raised $8.7 million in Series A funding. Kaszek, Latin America's largest homegrown venture firm, led the round. >>Loyalty Prime, which creates enterprise software to run loyalty programs, has raised $5.4 million (€5 million) in Series B funding. Hi Inov, a venture capital fund, led the round. Other investors included BayBG Bayerische Beteiligungsgese