Travelport Streamlines Technology and Marketing Message
Photo Credit: A worker at Los Angeles International Airport monitors gate traffic. Travelport in March announced a multi-year extension of its full content agreement with American Airlines for distributing the carrier's content to travel agencies. American Airlines
Skift Take
Travelport's changed approach to its tech stack will be invisible to the typical traveler. But if the changes deliver on their promise, they will help travel agencies be more efficient. Travelport's new marketing effort is also notably rare for an enterprise technology company in any industry.
Travelport for years has run three systems — Worldspan, Galileo, and Apollo — for airlines to distribute plane tickets to travel agencies. But the UK-based travel technology company said this week it intends to streamline the technology with what it calls Travelport+.
"It's part of our multi-year investment in next-generation technology," said Jen Catto, chief marketing officer. "We're bringing rigor and discipline around the execution of building this platform, which we think is going to be game-changing for the travel sector."
About 80 percent of Travelport's agency customers use Galileo. So the company is using the major components of Galileo as the chassis, or foundation, for Travelport+. But even Galileo customers will see "new, different, and better capabilities" over time in the upgrade to Travelport+, executives said.
Customers of Worldspan and Apollo will be shifted over to Travelport+ "over the next couple of years," executives said. "A number of large and small
