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These 4 Airlines Made More From Upsells Than Ticket Sales in 2020

Sean O'Neill
A close-up image of a Wizz Air plane

Photo Credit: Wizz Air aircraft. Wizz Air / Wizz Air

Skift Take

In an industry record, four budget airlines generated more revenue from ancillaries than they did from ticket sales in 2020. More importantly, ancillary revenue grew across all of the largest airlines last year despite the crisis.

Budget airlines long ago pioneered optional extras, such as bag charges. But 2020 was the first year that as many as four low-cost carriers — Allegiant, Spirit, VivaAerobus, and Wizz Air — generated more ancillary revenue, or income beyond standard airfares, than they did revenue from ticket sales. Hungary-based carrier Wizz Air led the industry by generating 55.9 percent of its revenue last year from ancillaries, according to a report released on Tuesday by travel consulting firm IdeaWorksCompany and CarTrawler, a t

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