How Frontier Notches a Win-Win No Matter the Fate of JetBlue’s Spirit Bid


Skift Take

JetBlue’s surprise bid for Spirit could derail Frontier’s deal with the discounter. Losing a tie-up with Spirt may sound like bad news for Frontier, but here's why it will still be a win.

JetBlue Airways surprised the airline industry when it unveiled a $3.6 billion proposal to acquire Spirit Airlines on April 5, potentially upsetting Frontier Airlines planned merger with Spirit. But upset or not, Frontier stands to gain no matter what the outcome of who Spirit ends up with.

First, the numbers: JetBlue is offering $33 per share in cash for Spirit, or a nearly 28 percent premium over Frontier's offer with an implied value of $25.83 per share — $2.13 in cash plus 1.9126 Frontier shares — based on closing prices the day before it made its February 7 offer. Frontier's offer is valued at $2.9 billion.

A JetBlue-Spirit combination would create a fifth-largest U.S. carrier in a transaction that Wall Street analysts said caught them “off guard.” The surprise stems from the fact that a JetBlue-Spirit merger is not as obvious on its face as a Frontier-Spirit combination for a number of reasons, including opposing business models, network