3 Unique Travel Insights From Skift Global Forum
Photo Credit: More than 700 in-person attendees gathered in The Glasshouse, a new venue in New York City with another 800 online, representing 550 companies from 56 countries. Skift / Neil van Niekerk
Skift Take
Two information-packed days in New York City, hundreds of ideas. Here's the lowdown on three sub-themes that caught our eye.
Industry leaders took to the stage in New York City for Skift Global Forum this week, sharing their views on travel and discussing new trends.
On the agenda, candid conversations with CEOs on how their businesses were performing coming out of the pandemic, plenty of discourse on the growth in blended trips and the future of work, and smart commentary on grappling with the ongoing labor crisis.
But among the industry soundbites that 700-plus in-person attendees heard from the main stage and 800 more online, a few alternative themes emerged as well, from the psychology of marketing to how to manage a business. Here’s a wrap-up.
Just Make It Up as You Go
Frederic Lalonde, the energetic CEO of Hopper, revealed how he likes to build new products. The secret is to be bold and experiment — even if that means making a loss. When asked which of its products were losing “a ton of money,” he replied it was anything new they try. “It
