U.S. Tourism Boards Don’t Want to Give up TikTok Marketing


Skift Take

Today’s edition of Skift’s daily podcast looks at TikTok marketing challenges, sustainability and inflation colliding, and a Swiss hotel’s inclusive hiring.

Series: Skift Daily Briefing

Skift Daily Briefing Podcast

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Episode Notes

The U.S. government could follow in the footsteps of several states that have enacted bans on their agencies using TikTok. So how would a national TikTok ban affect the U.S. tourism industry? Global Tourism Reporter Dawit Habtemariam writes a ban would be a huge blow to the industry’s global marketing efforts. 

Habtemariam reports that U.S. touris