Indian Hotels Acquires Atmantan Retreat in Big Push Into Wellness
Photo Credit: Atmantan Wellness Centre. Atmantan
Skift Take
First Oberoi’s Asmi, now Indian Hotels' Atmantan. India’s hotel brands clearly want a (large) slice of the wellness pie. The question is: how many travelers want a retreat, and how many just want a clean room?
Indian Hotels Company (IHCL) is making a formal entry into the wellness sector. It has unveiled plans to acquire a 51% stake in Sparsh Infratech, the owner of the Atmantan wellness retreat in Mulshi near Pune.
For an investment of around INR 2.4 billion ($27 million), the deal gives IHCL control of the Atmantan brand and its suite of wellness programs. The company said it will work with founders Sharmilee and Nikhil Kapur to scale the platform.
Puneet Chhatwal, managing director and CEO of IHCL, said the partnership "brings together Atmantan’s proprietary programs and IHCL’s vision of entering and expanding in the integrated wellness segment across select destinations globally including within our portfolio."
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