Uber to Add Hotels Via Expedia Deal, With Vrbo Rentals to Come

Key Points

• Uber is partnering with Expedia to let U.S. users book hotels in its app, with plans to add Vrbo vacation rentals later.
• Uber One subscribers will receive 10% back in credits and at least 20% off select hotels, incentivizing paid membership.
• The partnership will scale to over 700,000 hotels globally and marks a move toward integrating multiple travel and lifestyle services into Uber's app.

Summary

Uber has announced a partnership with Expedia Group to let U.S. users book hotels through its app, expanding its platform beyond rides and food delivery. The move aims to create a new distribution channel for hotels and entice users to join Uber One, its paid subscription service, by offering credits and discounts on bookings. The hotel inventory will initially be limited but is expected to grow to over 700,000 properties globally, with vacation rentals from Vrbo coming later this year, signaling Uber's broader push toward becoming a multi-service travel platform.