Bravofly to Acquire Lastminute.com for $120 Million
Photo Credit: Lastminute.com is being sold to Bravofly Rumbo Group. PlaceIt by Breezi
Skift Take
Sabre acquired the once-proud brand, Lastminute.com, for nearly $1.2 billion in 2005 -- and now is selling it for about one-tenth of the initial acquisition cost. Sabre bungled the Lastminute.com acquisition and integration and now it is finally unloading the company after years of trying so Sabre can get rid of a profit drain and focus on its core businesses.
