Kimpton CEO Vows to Keep Rewards Program Unique Despite IHG Integration


Skift Take

Will Kimpton be able to retain its boutique brand DNA within InterContinental Hotels Group? CEO Mike DeFrino is trying to reassure the masses that it will but Kimpton and IHG are moving slower than a stuck elevator to provide some proof.

You can bet that Kimpton Hotels & Restaurants' Karma rewards program members are getting restless six months after the InterContinental Hotels Group agreed to acquire Kimpton for $430 million in cash. To mark the six-month anniversary of the announcement, Kimpton CEO Mike DeFrino wrote an email to customers assuring them that loyalty is "a top focus" of the integration efforts.