Priceline Acquires Australian Restaurant Reservations Platform AS Digital


Skift Take

Developments at OpenTable have been almost as quiet as a library while the restaurant reservations platform has been in investment mode. The acquisition of a dining reservations platform in Australia is obviously a geographic play.

With TripAdvisor becoming a serial acquirer of restaurant platforms in Europe, the Priceline Group sought to expand the reach of its OpenTable platform into Asia Pacific with the acquisition of Melbourne, Australia-based AS Digital. A restaurant reservation platform for consumers, hotels and entertainment companies, AS Digital, which has a cons