To Get an Edge on Competition Norwegian Cruise Plans to Spend $400 Million
Photo Credit: Norwegian Epic was updated in late 2015; as part of a $400 million program, another eight ships will get upgrades by 2017. Norwegian Cruise Line
Skift Take
Will a $400 million investment in cruise ships, cuisine and private destinations keep passengers coming back for more? Norwegian Cruise Line is about to find out.
Norwegian Cruise Line has rolled out three new ships since 2013 and wants to make sure — to the tune of $400 million — that the rest of its fleet doesn't pale by comparison.
The Miami-based cruise company on Thursday put a name and a number to a notion executives have been floating for months: To expect passengers to pay more for a vacation on their ships, Norwegian first needs to shell out.
The Norwegian Edge program, as the new effort is cal
