JetBlue to Match Virgin America Flyers’ Points Balances

Photo Credit: JetBlue announced a TrueBlue program to match the points of Virgin America customers. Pictured are JetBlue customers flying in Mint class. JetBlue
Skift Take
The points' match from JetBlue shows the extent to which the airline will go to compete with Virgin America, its soon-to-be-stronger adversary.