The Hotel Merger Ripple Effect — Skift Corporate Travel Innovation Report
Photo Credit: Once the acquisition is approved, the Marriott purchase of Starwood will create the world's largest hotel company — which will deliver some challenges for corporate travel. Shown here is the Marriott Marquis in San Diego. Flickr / Peter Kaminski
Skift Take
Mergers and acquisitions are the present and future of travel, and the corporate travel world needs to be able to continually adjust because we don't see that pattern changing anytime soon.
The Skift Corporate Travel Innovation Report is our weekly newsletter focused on the future of corporate travel, the big fault lines of disruption for travel managers and buyers, the innovations emerging from the sector, and the changing business traveler habits that are upending how corporate travel is packaged, bought and sold.
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The Future of Corporate + Business Travel
One of the biggest hotel merger deals in history is expected to close soon, and that has road warriors and travel managers alike wondering what will change.
When Marriott's purchase of Starwood for more than $12 billion is finalized, it will be the latest — and largest — acquisition to shake up the travel industry. Just since the beginning of last year, major mergers include the Accor purchase of Fairmont Raffles, HNA's acquisition of Carlson Hotels, and Expedia's purchase of rivals Travelocity and Orbitz.
