Airbnb Buys Spanish Tours and Activities Startup Trip4Real
Photo Credit: Trip4real, which has reportedly been acquired by Airbnb, connects travelers with guides in Barcelona (shown above) and a half-dozen other European cities. Trip4real
Skift Take
Airbnb certainly didn't acquire Trip4real for its user base, which is small, but the move highlights Airbnb's intent to enhance the experiences of guests by giving them opportunity to hook up with local guides especially as hosts get more corporate. In addition, Barcelona authorities have taken a tough stance against Airbnb and having local ties through acquisition could engender a degree of goodwill.
