Millennials Don’t Talk About Millennials and Neither Should the Meetings Industry
Photo Credit: Attendees at a Convention Industry Council event. Just don't call them Millennials. Convention Industry Council
Skift Take
There is so much fatigue around the Millennial conversation in the meetings industry, and whether they want to attend live business events. Acknowledging that will help shift the industry conversation toward collective, multi-generational action around meeting strategy and business outcomes, versus who's good on Instagram.
Nobody is really all that excited about discussing Millennials' rising impact in the meetings industry anymore.
That really hit home during a panel I moderated for the Convention Industry Council (CIC) last week, during their annual Conclave 2016 educational event in Baltimore.
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Skift was invited to Conclave based on our collaboration with Meetings Mean Business last year to produce the Skift Trends Report: What Millennials Want in Meetings.
A lot has changed in a year with regard to how people of all generations are less inclined to want to talk about Millennial trends.
For example, Baby Boomers are saying that Millennials should attempt to provide more long-term solutions to answer their demands, versus just stating how they're different from older generations.
"I've heard all about Millennials and their needs, over and over again," Jeania Davis, senior national
