Peek CEO Ruzwana Bashir: How Mobile Technology Empowers Tour Operators


Skift Take

As tour operators become more nimble with their use of mobile technology, they'll be able to strengthen their appeal to consumers who are looking to purchase tours and activities on demand.

Editor's Note: This is a series of video interviews from the Skift Take Studio, presented by Mastercard, that were filmed at this year's Skift Global Forum. During the 2016 Skift Global Forum,