Momondo CEO Says Rival Skyscanner's Strategy Would Confuse Consumers

Photo Credit: Momondo Group CEO Hugo Burge speaking with Skift's Luke Bujarski (R) at Skift Forum Europe in London on April 4, 2017 Skift / Russell Harper
Skift Take
Whether it's a booking site or a hotel, how do you create differentiation where there is so much sameness all around? Create a brand that consumers love and want to engage with.