Video: Norwegian Air CEO on Why He Does Not Fear Low-Cost Competition


Skift Take

Some legacy airlines are threatened by Norwegian, but most respect what CEO Bjorn Kjos is doing. They often say he's a worthy adversary.

In June, Norwegian Air will have new low-cost competition on several transatlantic routes. It's called Level, and it's an attempt by International Airlines Group — owner of British Airways and Iberia — to thwart some of Norwegian's momentum. But during an onstage interview at the inaugural Skift Forum Europe held in London in April, Norwegian CEO Bjorn Kjos said he does not fear the new entrant. Norwegian and Level will compete on a handful of routes, including