Royal Caribbean Ends Its Joint Venture With Ctrip in China
Photo Credit: The more than 900 crew members on SkySea Golden Era are shown on the ship's 200th sailing as part of the cruise line. Royal Caribbean Cruises and Ctrip announced that SkySea, a joint venture, would stop operating by the end of the year. SkySea Cruises
Skift Take
Cruise lines had a lot of big plans for China a few years ago, but as the market has cooled, those plans are changing. SkySea Cruises shows that winning Chinese travelers isn't as easy as taking an old ship and tailoring it to local preferences.
