Lyft Continues to Gain Ground in Business Travel Ground Transportation
Photo Credit: A promotional image from Lyft. Lyft is slowing gaining traction among business travelers. Lyft
Skift Take
Beyond the Uber and Lyft drama here, the deeper trend seems to be companies and travel managers allowing business travelers to make their own choices about which ground transportation option they prefer. This represents a major change from how things used to be, and it is good news for the industry.
The battle for ridesharing dominance in the U.S. has heated up over the last year, with Uber's troubles gaining most of the spotlight. Lyft's steady rise, along with its quiet expansion into Canada, has garnered fewer headlines but has perhaps had the most impact on wooing business travelers.
New data from expense software provider Certify shows that Lyft's popularity among business travelers has skyrocketed in recent years, although Uber retains a dominant lead in market share.
Lyft now accounts for just under a fifth of ridesharing expenses, wi
