What Is the Future for Metasearch in Corporate Travel?
Photo Credit: Metasearch websites are making inroads into the corporate travel sector. Unsplash / Romain Mathon
Skift Take
The concept makes sense, but there's a risk that metasearch sites could come unstuck coping with all the complexities corporate travel will entail when it eventually restarts.
An early lesson to be learned from the pandemic was that, actually, a company's travel operation is important, regardless of that organization's size.
During the evacuations and repatriations earlier this year, many companies without a program would have quickly realized they didn't know exactly where employees were as countries shut their borders. Fast forward, they may also be regretting not having access to a simple way to claw back airline refunds, instead having to approach airlines individually.
With a dedicated company booking channel, one of the biggest advantages is that the data's all in one place. For smaller companies, using a corporate travel agency might not be cost effective if there's not much travel. And it's here where two metasearch websites spot an opportunity.
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Russia's Aviasales.com and Kayak (owned by Bookings Holdings) are now making inroads
