Mural Tourism Resurgence Inspired by Pandemic and Black Lives Matter


Skift Take

Murals do a lot more than beautify cities — they help attract a significant number of visitors to certain destinations through tours dedicated to such artwork. And in this very tumultuous year, new murals are addressing issues that strike an emotional chord with people.

Street art, like murals, have always been fixtures in cities as an outlet of expression for local artists across the globe. Such artwork is also presenting numerous destinations with a valuable asset: beacons that can attract large numbers of visitors. Even in this very abnormal year, mural tours are still being conducted regularly as viable outdoor and socially distanced activities —with many of the new works inspired by the pandemic and the Black Lives Matter movement. “Currently, walking tours are one of the safest things to do because you can keep a good distance from everyone else, wear a mask and be outside,” said Jenny Benson, the co-founder and director of Walking Tours in Scotland. “So, we’re lucky because even in the highest tier of lockdown in Scotland, we can still run our tours.” [caption id="attachment_412878" align="aligncenter" width="1504"] Picking up the sights of Glagsow one mural at a time (Courtesy: Jenny Benson)[/caption] And such tours oft

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