Airlines Are Getting Religion About the Environment Thanks to Wall Street
Photo Credit: Jets are a major focus of new sustainability priorities. Getty Images / Maestrovideo
Skift Take
The airline industry may say it welcomes the pressure from investors to be more green, but consumers too, hold an enormous amount of sway about whether airlines can be truly more sustainable. The questions is if travelers are willing to pony up more money to help the environment.
The airline industry is getting a lot of pressure from investors and consumers to conduct operations friendlier to the planet.
That was the message conveyed by Helane Becker and Amelia DeLuca, two participants in a discussion entitled "Sustainability’s Renewed Importance" at Skift Aviation Forum on Wednesday.
"A lot of investors are starting to look at companies and their carbon footprint," Becker, an airline analyst as managing director at investment banking company Cohen, told global tourism reporter Lebawit Lily Girma. "The investors are going down the path of wanting more sustainable investment and the companies are going down the same path."
Becker added that airlines need to lead on sustainability issues immediately in order to avoid being pressured by gov
