Marriott Vacations CEO Weighs in on the Timeshare Rollup During the Recovery
Skift Take
Providing younger travelers with more flexibility makes the timeshare sector more appealing to millennials with disposable income. And that makes properties in the sector more attractive for M&A.
Early Check-In
Editor’s Note: Skift Senior Hospitality Editor Sean O’Neill brings readers exclusive reporting and insights into hotel deals and development, and how those trends are making an impact across the travel industry.The timeshare sector emerged as one of the hospitality industry’s earliest comeback stories during the pandemic — and one of the most active in terms of mergers and acquisitions.
Hilton Grand Vacations acquired Diamond Resorts for $1.4 billion. Wyndham Destinations became the Travel + Leisure Co. after acquiring the media and travel club brand for $100 million. Marriott Vacations Worldwide took over Welk Resorts earlier this year for $485 million.
The takeovers are unlikely to stop there.
“We will continue to look and see if there are other [mergers and acquisitions] opportunities out there,” Marriott Vacations CEO Stephen Weisz said in an interview with Skift. “But, you know, we're pretty selective about what we look at.”
The criteria for the timeshare company, which encompasses seven brands like Marriott Vacation Club and Hyatt Residence Club, boils down to three things: The takeover target has to exp