Omicron Spoils Holidays for Europe’s Christmas Market Tour Operators
Photo Credit: Several Christmas Markets in Europe have been cancelled. Flickr / Roderick Eime
Skift Take
Although many tour operators are hopeful they'll stage Christmas market tours next year, they'll rue missing out on an enormous amounts of revenue generated by the popular excursions for a long time — especially as many haven't fully recovered from the pandemic.
Europe's large number of Christmas markets — essentially shut down last year because of the pandemic — were poised to welcome huge crowds eager to return to some of the continent's famous and lucrative winter attractions this year.
But many tour operators won't get the chance to share the experience with travelers this year as many Christmas activities are being threatened by the Omicron variant. As several European destinations recently announced, they're shutting down their Christmas markets again this year due to surging Covid cases and — in the case of Austria — a lockdown, numerous tour operators have decided to cancel trips a
