IDEAS: 1 Hotels Opens Nature-Inspired Hotel in London

Key Points

• 1 Hotels has opened its first European property, 1 Hotels Mayfair, in London, marking it as the brand's UK flagship location.
• The hotel emphasizes sustainability and biophilic design, achieving BREEAM Excellent standards with features like a living wall and reclaimed materials.
• Founder Barry Sternlicht describes the hotel as a blend of nature, culture, and luxury, aiming to connect guests with London's natural and historical landmarks.

Summary

1 Hotels has debuted its first European property, 1 Hotels Mayfair, in London, serving as the brand's flagship location in the UK. The hotel is designed with a focus on sustainability and biophilic principles, meeting BREEAM Excellent standards through features such as a living wall and the use of reclaimed materials. Founder Barry Sternlicht envisions the hotel as a harmonious blend of nature, culture, and luxury, providing a tranquil yet sophisticated atmosphere that connects guests to London's natural and historical heritage.