WeRoad Eyes U.S. Adventure Tours Market After $19 Million Raise
Photo Credit: Back row (left to right): Fabio Bin, Co-founder and Chief Marketing Officer, WeRoad, Erika De Santi, Co-founder and International Expansion Director, WeRoad. Front row (left to right): Andrea D'Amico, CEO, WeRoad, Paolo De Nadai, co-founder, WeRoad . WeRoad
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WeRoad is capitalizing on millennials' affinity for adventure and travel by catering to their desire for exploration and social connection.
WeRoad, a European-based tour operator, has secured €18 million ($19.6 million) in a Series-B funding round led by H14, bringing its total raised capital to €36 million ($39.3 million).
Headquartered in Milan, WeRoad will look to consolidate its focus on millennial group adventure travel&
