IDEAS: IHG Hotels & Resorts Launches Experiential Winter Chalet Campaign

Key Points

• IHG Hotels & Resorts is launching a winter chalet campaign at select American properties, transforming them into 'Winter Wonderlands.'
• The campaign involves chalet-inspired installations designed by Tristan Al-Haddad and interiors by Corey Damen Jenkins, featuring bars serving seasonal beverages.
• The winter campaign runs from December 1, 2023, to February 29, 2024, across IHG's Luxury & Lifestyle Americas portfolio with various festive programs.

Summary

IHG Hotels & Resorts is launching an experiential winter chalet campaign at select American properties, transforming them into 'Winter Wonderlands' with chalet-inspired installations. These installations, designed by architect Tristan Al-Haddad and interior designer Corey Damen Jenkins, will feature bars serving seasonal beverages and host regular programming. The campaign, running from December 1, 2023, to February 29, 2024, will include festive dining experiences and chalet-themed room activations across IHG's Luxury & Lifestyle Americas portfolio.