AI Developments in Travel: Skift Timeline
Photo Credit: ChatGPT has had an enormous impact on travel. Flickr / Daniel Foster
Skift Take
Travel has seen numerous advances in artificial intelligence in recent years that have been poised to significantly alter the industry, and here's a rundown of the most notable ones.
Travel companies have been using artificial intelligence for years, but the emergence of generative AI — which gives it the ability to create text, images, audio and video — opened the door wide open to a range of new possibilities.
More than two years later after the public launch of ChatGPT, the vision is still taking shape. There have been incremental developments, with the industry working to use AI to deliver personalized recommendations, marketing, and customer service. Many of the applications so far are working behind the scenes.
Here's a timeline of the biggest announcements and advances and their impact on travel:
February 2023: Microsoft-Owned Bing Relaunches Around ChatGPTMicrosoft's Bing search engine released a chatbot could simplify how people could search for travel planning on search engines. One difference with ChatGPT is the annotations to the sources, and suggestions on further queries.
March 2023: Google Releases Bar
