Hilton Says EV Chargers Are Top Booking Driver, Beating Pools and Free Breakfast
Photo Credit: Hilton says EV chargers are driving a lot of bookings at the moment. Source: Hilton Hilton
Skift Take
EV chargers at hotels may also be attracting more eco-conscious travelers - a sign that what’s inside the accommodation, and its climate impact, could increasingly influence booking decisions too.
Electric vehicle charging stations have become the highest-converting feature on Hilton.com, according to Hilton’s global head of sustainability, Jean Garris Hand.
That means travelers who search for EV charging on Hilton’s booking platform are more likely to complete a reservation than those searching for traditional filters like pools, on-site dining, or free breakfast.
“We have EV charging stations in over 1,800 of our hotels across the globe, and it’s the number one highest conversion amenity on Hilton.com,” Garris Hand said in an interview with Skift. “What that means is that when guests search and find an EV charging station, they’re likely to boo