Skift Business Traveler: Delta and United Frequent Fliers Don’t Know Their Programs are Changing
Is ignorance bliss? When it comes to the reinvention of loyalty it can help make things go down easier.
Announcements
Skift Business Traveler: The Changing Face of Delta SkyMiles
Loyalty is no longer about outsmarting the system to earn points. It's about spending money, first and foremost.
Public Relations Vets Turn to Content Marketing to Remake Travel PR
The travel public relations industry is ripe for new models of digital engagement.
Skift Global Forum 2015: First Batch of CEO Speakers Announced
We guarantee the Forum to be the best creative brainfood in travel all year. Get your Early-Bird tickets now!
Megatrends 2015: The Online Travel Duopoly Won’t Reign Forever
It would be prudent for the established leaders in online travel not to get over-confident. They are going to have to work extremely hard to maintain their positions, which will undoubtedly be altered
Megatrends 2015: Travel Brands Reimagine Themselves as Lifestyle Connoisseurs
Amid increased competition and more sophisticated marketing tools, a lifestyle brand that connects to travelers’ ideals of themselves and the world has become the one vehicle left for building a long-term meaningful relationship with customers. It will be the key differentiator for future generations and a staple of product development moving forward.
Travel Agent Industry Executives Argue That Agents Are Coming Back
With 41% of U.S. travelers who haven't used travel agents saying they're open to the idea, the agent industry sees major growth potential in market share.
