Dennis Schaal Archives

Dennis Schaal is Skift’s Founding Editor and Executive Editor. Dennis has been a reporter focusing on online travel and short-term rentals for more than two decades at Skift, Tnooz, USA Today, and Travel Weekly. He is well-known for tough one-on-one interviews on stage at Skift events, including with the CEOs and top execs of Expedia, Uber, Booking Holdings, Priceline, Kayak, Hopper, and more.

Airlines

Spirit Airlines Brings Advertising to Everything from Barf Bags to Overhead Bins

Spirit Airlines' all-encompassing inflight advertising program is totally in keeping with the airline's culture. Whether it is charging passengers myriad fees or offering advertisers the chance to place their logos on everything from flight attendants' aprons to window panels, no revenue opportunity is ignored.

Dennis Schaal | 12 years ago

Airlines

Malaysia Airlines Incident Highlights Risk of Employees Traveling Together

It's seemingly cold, crass and cruel to confront these issues, but corporations, large and small, need to have policies outlining how many employees can fly together in case a nightmare scenario takes place.

Dennis Schaal | 12 years ago

Media and PR

Meet Yahoo Travel, the Travel Industry’s Most Neglected Site

It seems like Yahoo could do so much more with it given the fact that Yahoo puts almost nothing into marketing the site and yet it is one of the larger sites in the global travel industry.

Dennis Schaal | 12 years ago

Online Travel

The Multi-Country Sites Strategy For Online Travel Brands: A Deep Dive

When launching a new country site, companies have to consider the signals they are sending at the local level versus resource allocation.

Dennis Schaal | 12 years ago

Online Travel

Boxever Gets $6 Million in Funding and a Tigerair Deal

Airlines have long-neglected cross-sell opportunities, but in recent years they've contracted with third-parties to move things along. Boxever's funding and Tigerair deal can be seen in this context.

Dennis Schaal | 12 years ago

Airlines

Airline Baggage Stats: More Checked Bags Mishandled More Often

At a time when U.S. airlines are talking about new bag-tracking technologies and other improvements, they collectively let an uptick in checked bags ruin several years of strides in their mishandled bags' numbers.

Dennis Schaal | 12 years ago

Airlines

Etihad Uses Social Media to Refute Anti-Israel Travel Charges

The UAE and Israel clearly aren't chummy, but Etihad appears to have a fairly open policy about transporting Israeli passport-holders.

Dennis Schaal | 12 years ago

Online Travel

These Are the 5 Things That Killed Travelocity

To borrow an immortal line ... There is no joy in Mudville -- mighty Travelocity has struck out.

Dennis Schaal | 12 years ago

Online Travel

Travelocity Trying to Sell Underperforming Lastminute.com

Lastminute.com will remain the last man standing of what was once Travelocity -- but only until Sabre can find a buyer in a fire sale because keeping it makes no sense at this juncture.

Dennis Schaal | 12 years ago

Online Travel

Hotel Search Site Top10 Closes $8 Million Funding Round

Top10.com fits into the travel industry curation trend as its recommendations are geared to help people looking for a room combat information overload. It's a crowded space, though, with an over-abundance of hotel search and booking sites to compete with.

Dennis Schaal | 12 years ago