United CEO Defends Vision for American Merger in Unusual Public Memo
Scott Kirby is using the dead American Airlines merger to pitch a new narrative — but don’t forget, his real audience is in D.C. rather than Dallas.
Gordon Smith is Airlines Editor at Skift and Editor at Airline Weekly. He’s covered the industry for more than 15 years across television, print, and digital platforms. Since joining Skift in January 2024, he has interviewed more than 20 airline CEOs, often helping make headlines along the way. Send stories/tips via Signal: smithgme.01