Gordon Smith

Airlines Editor

Covers Airlines, Airports, Passenger Experience, Loyalty

Gordon Smith is Airlines Editor at Skift and Editor at Airline Weekly. He’s covered the industry for more than 15 years across television, print, and digital platforms. Since joining Skift in January 2024, he has interviewed more than 20 airline CEOs, often helping make headlines along the way. Send stories/tips via Signal: smithgme.01

For Airline Weekly Subscribers launch

Delta’s New Uncertainty

Last year: revenue uncertainty. This year: fuel cost uncertainty. Whatever the challenge, Delta keeps finding a way through. But with a potential $2 billion fuel hit looming, the pressure is building. Can Delta stay ahead of the latest shock — or is this one different? We break it down in this week’s feature story.
For Airline Weekly Subscribers launch

Delta Confronts the Oil Price Crisis

Delta’s latest results are in and the fuel price challenge is front and center. Gordon, Jay, and Meghna dive into what the numbers say about the airline’s strategy and resilience.
For Airline Weekly Subscribers launch

Why Are China’s Airlines Struggling?

Chinese airlines are missing the party. While carriers across East Asia thrive on red-hot premium demand, Mainland China’s 'Big Three' have struggled for six straight years, hampered by lost North American routes, outdated fleets, and stiff competition. Can they catch up?
For Airline Weekly Subscribers launch

Trouble in the Philippines

Cebu Pacific is feeling the pressure. Fuel prices have surged, yet rising fares and resilient demand are keeping revenues climbing almost as fast. How long can this delicate balance last? We explore the growing risks facing airlines in this week’s feature story.