You can’t defy the laws of economics after so much value — and real — destruction across not just the global travel sector, but the human costs that continue to rise.
Lots of urgent changes are needed in travel, and nothing more urgent than making it racially diverse. As an industry, we have fallen short, and tourism needs to reflect the diversity of the world of travelers it serves.
A path to survival for Oyo was already compounded by mounting problems pre-pandemic. But CEO Ritesh Agarwal says he has a plan to ensure that Oyo will be around for a long time. Don't miss out on him telling me what is behind that strategy.
We have to ask the hardest questions, and answer them, for the sake of hundreds of thousands of our fellow citizens dead here in America and around the world — and the billions who are still alive.
Our Reopening Timeline explains the when and the where of how the reopening and potential recovery of travel goes from here. Check it out at Reopening.travel.
Though there is evidence of pent-up travel demand as U.S. reopens bit by bit, the monumental job losses for our sector will take a long time to come back to the pre-pandemic level, if ever. This is travel's Great Depression of this century, make no mistake.