Airbnb's ambitions listed here are a huge task and with its funding and right management, it may just have a chance at becoming the global leisure and hospitality brand for the millennial generation.
While American Airlines gave birth to the modern loyalty marketing, the game has completely changed as the market of players operating in it has shrunk. The report lays out the ongoing and coming changes in loyalty marketing, and what marketers can do to operate in this new world.
Geolocation is everything to travel now. From the smartphone in your hand to recommendations based on location coming to you on your desktop, information is tied to real-world locations now in ways that have revolutionized travel.
The next phase of travel investment will focus a lot more on B2B than disrupting the consumer, helping existing large travel brands on the backend and also helping them reach customers more efficiently.
The low-cost carriers are bringing the startup-like innovation and disruption in the incumbent-heavy airline industry. But are they doing it with an unfair advantage -- especially when it comes to labor -- as many critics claim?
Expect a lot more intelligence to come into the listings business, both a mix of using data to personalize, and smaller form-factors like mobile taking off.