Samantha Shankman
KLM Is First Airline to Show Customer Service Wait Times on Twitter
KLM is the first airline to put a live wait time on its social media pages, but its a feature that airlines serious about social customer service will quickly copy. Hopefully the competition means faster social responses for all flyers.
Samantha Shankman |
Desktop Still Dominates the Travel Planning and Booking Process
Travel companies slow to set up mobile functionality may be comforted by this news, but mobile usage will only continue to rise due to changing consumer habits and the growth of travel in emerging economies where mobile devices are more common than desktops.
Samantha Shankman |
British Airways’ Adorable New Ads Point Out Planes Passing Overhead
Airlines worldwide are kicking themselves for not thinking of this endearing and digitally-impressive new ad. It shows that passengers can still expect creative marketing from carriers, if nothing else.
Samantha Shankman |
Southwest is the First Airline to Announce Gate-to-Gate Wi-Fi
Gogo's reputation as the top in-flight wi-fi provider just received a serious setback. Satellite-based Wi-Fi will soon be the only accepted service as airlines work to compete for the best in-flight service.
Samantha Shankman |
Almost Half of Economy Class Flyers Now Willing to Pay More for Space
Flyers have a choice between affordable airfares and comfortable seats, but achieving both is near impossible in air travel today.
Samantha Shankman |
The Majority of American Travelers Stay Plugged in on Vacation
The survey further confirms how important it is for travel companies to develop mobile functionality and tap into social media networks to engage travelers before, during, and after their trips.
Samantha Shankman |
StudentUniverse Buys Hostel Booking App WeHostels to Improve on Mobile
Mobile booking is the way of the future and mobile-only startups with clean designs and fast-moving teams will soon find homes at online booking behemoths that know they need to be on travelers' smartphones in order to survive moving forward.
Samantha Shankman |
Americans Fail To Take More Than Half Billion Available Vacations Days
Besides the health issues involved with overwork, the U.S. tourism economy could benefit a lot more if Americans could take more vacations.
Samantha Shankman |