Climate Hub

Welcome to Skift’s Climate Hub, where solutions-based journalism cuts through industry spin to spotlight real progress in travel sustainability. In partnership with Intrepid Travel, Skift’s editorial team will evaluate environmental claims, highlight meaningful advancements, and hold the travel sector accountable. This independent initiative brings rigorous reporting to the forefront and pushes the industry to meet the moment in the face of growing scrutiny from travelers and stakeholders alike.

Dear Travel Leaders, Sustainability Is Not a PR Exercise

When is the travel industry as a whole going to prioritize sustainability by deed and not word? Time is running out and the complacency and greenwashing around climate action from aviation and cruise, as well as the ongoing lack of better options for the rising conscious consumer are alarming. Most are back to business as usual — and it's scary as hell.
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American Airlines Turns to Buses to Restart Philly Regional Routes

What's old is new again amid a pilot shortage and high oil prices in the U.S. American Airlines will begin offering connecting bus service to two destinations from its Philadelphia hub in June in a low-carbon expansion of its network.