Free Reports

A look at what design thinking is and how and why IDEO developed the concept Case studies from IBM, CES, Freeman, Meeting Professionals International, C2, and IMEX Interviews with executives…

Reinforce the significant impact of the travel industry decisions on economic, social, political, and cultural issues around the globe Learn why more travel brands are combining purpose- and profit-driven goals…

Introduction to customized offer creation in the airline industry Investigation of how the theory of customer heterogeneity makes it possible for airlines to identify differences between passengers Review of how…

Look at up-and-coming luxury destinations around the world Take a deep dive into Chinese luxury travelers Focus on the role residential plays in luxury hospitality development Learn insights from industry…

Examine how Downtown Las Vegas is emerging as the city’s hub of creative, cultural, and social innovation Learn how meeting planners and local suppliers can leverage local advanced industry expertise…

What soft brands are and where they came from Four perceived benefits of soft brands The benefits of staying independent The future of soft brands

A look at what “transformative travel” actually means and why it’s becoming more of a focus in travel today Quantitative data on traveler attitudes toward transformative travel experiences Interviews with…

Why do the current fraud systems used by most travel businesses end up costing more money than they are designed to save? What are the unique challenges related to travel…

How midsize cities and their convention bureaus are positioning business events to drive long-term business outcomes for both visiting groups and local communities How cities like Nashville and Portland integrate…

How city leaders are actively differentiating their destinations based on how well they can provide conference planners access to their local knowledge base and sector expertise.How UK convention bureaus are…