Meetings and Events Industry News

While everyone is talking about the industry-leading creative conference design at C2 Montreal, the big story is how the 6-year-old event has evolved as a platform for the region's innovation economy to co-create the future of cities and collaborative urbanism.

There's a big demand for event tech platforms that help conference attendees co-create their own educational and networking journeys. One company may have finally produced a matchmaking tool that actually delivers on that demand.

The new Group Braindates at C2 Montreal this year were innovative in their ability to connect like-minded people, but the severe challenges with the Web-based event app need to be ironed out to make the online networking opportunities more accessible.

The next generation of conferences are evolving as multidisciplinary, experiential marketing platforms to better personalize the learning and networking options for attendees. They're also a hell of a lot more fun.

The results of this study seem like a no-brainer, but you might be surprised to see how this is part of an evolving conversation about the true importance of face-to-face meetings and events.

We identify who we are, and how that aligns with our networks and general society at large, through meetings and events. Those experiences are the launch pads for our greatest potential.

How much of an impact the slashed Visit Florida budget will have on the state's meetings and conventions industry is an open question. The answer depends on whom you ask.

The meetings industry is getting a lot better at leveraging data to inform event design and strategy, but there's still a long way to go to personalize the experience on a mass scale.