When it comes to potential disruption from the ChatGPT peer group, Airbnb's large proportion of direct traffic would be a buffer. On the other hand, Booking.com has been a leader over the years in adapting to new marketing channels and using them to advantage.
Several major online travel agencies, such as Booking.com, for years didn't have access to flights from both Ryanair and Southwest. That era has come to a close.
Indians may be traveling far and wide, but personalization and budget continue to be non-negotiable. Enter AI: the tool that's helping all travel aggregators deliver exactly what travelers are looking for.
Two AI assistants. Two of India’s biggest online travel companies. Ten days apart. That’s not coincidence, it’s proof that AI is moving from experiment to core strategy in India’s online travel sector.
Plenty of travel companies have introduced search features for travelers with no destination in mind and flexible timing. Google's Flight Deals adds an AI element.
Launching flexible payment options like Reserve Now, Pay Later is another way for Airbnb to compete against hotels, as well as rival online travel agencies.