Q&A: Accor’s Maud Bailly On How Sofitel Is Redefining Luxury Hospitality

There’s no one-size-fits-all approach to luxury hospitality, but Accor believes it’s up to major brands in the space to push the envelope. After a major rebranding, Sofitel has taken up the mantle of redefining luxury by investing heavily in team training, taking a stand for sustainability, and more.
Sponsored

Why Accor Is Repositioning Pullman to Embrace Blended Travel

Launched in the mid-19th century, Pullman Hotels & Resorts has always been rooted in innovation, culture, and lifestyle. Today, Accor is leaning into this heritage to appeal to blended travelers and power its growth in the premium category.
Sponsored

How Accor Is Delivering Positive Change Through Procurement

Effective procurement processes can have a significant impact on the success and profitability of hospitality businesses. Having a centralized procurement platform can drive value for owners, partners, and clients by easing operations, optimizing costs, and maximizing performance.
Sponsored

New Report: 10 Takeaways From Skift Global Forum 2023

Industry leaders took to the stage at Skift Global Forum to decipher the trends facing today’s travel industry. Skift partnered with Accor to provide an overview of some of the most important conversations and insights shared at this year's event.
Sponsored