Articles tagged “accor”

Today’s briefing tells listeners about the global travel outlook for the new year, Accor’s luxury focus, and more on Vacasa’s acquisition.

Accor aims to expand its share of luxury hotels by debuting its Orient Express brand this year and fine-tuning its other brands, like Fairmont and Sofitel.

As Indian travelers increase in numbers, their travel preferences are maturing. They are moving away from standardized packages and looking at more personalized, immersive experiences.

Goa’s tourism game is all about inclusivity. From digital nomads chasing WiFi to leisure travelers seeking sandy retreats, the state’s strategy has something for everyone.

Will hotel websites become the dominant distribution channel for hotels by 2030, leaving online travel agencies behind? It could certainly happen. However, there are reasons that scenario might not take place. Let's discuss this again in five years.

There’s no one-size-fits-all approach to luxury hospitality, but Accor believes it’s up to major brands in the space to push the envelope. After a major rebranding, Sofitel has taken up the mantle of redefining luxury by investing heavily in team training, taking a stand for sustainability, and more.

From a rising middle class to an aging population, the most powerful leaders in hospitality agree demographics are key.

As it seeks to deepen its market share and broaden its portfolio, Brigade Hotel's IPO plans highlights not just the company’s growth potential, but also the broader optimism surrounding India’s hospitality industry.

Saudi may not hit all its targets, but for CEO Sebastien Bazin, that misses the point: "Even if it’s only half achieved, that’s a remarkable half,” he says.

Despite advance skepticism, the Paris Olympics provided a sugar rush for Accor's hotels. But the company may need more than Olympic-sized live tourism events to sustain its ambitions for rapid growth worldwide.