Here's the first major interview with Gilda Perez-Alvarado since she became chief strategy officer of Accor. Can she help the hospitality titan diversify beyond selling hotel rooms, help it conquer the U.S., and reinvigorate the iconic Orient Express brand?
Accor's top boss said during a Thursday earnings call that the hotel group will benefit as the middle class expands in India and beyond in the next several years.
As 2024 begins to unfold, Accor is continuing to expand the brands within its Luxury & Lifestyle division to meet the world’s accelerating demand for high-end and culturally relevant travel experiences.
India's middle class is a powerhouse in the travel game. Young, cash in hand, and with a taste for diverse experiences, they're shaping the future of travel.
What are the emerging trends and issues shaping the future of travel? We surveyed our Skift Global Forum East audience of more than 600 travel executives to determine what industry leaders think about top-of-mind subjects.
Accor has built one of the industry’s most complex brand portfolios, with more brands than any major hotel group. It uses lifestyle, soft brands, and regional depth to stay competitive across markets.