Airbnb Debuts First Ad for Services: ‘Now You Can Airbnb More Than an Airbnb’
In addition to launching a new Airbnb Services business, the company's new strategy is to lean heavily into social media advertising.
What started as AirBedandBreakfast.com has grown into a massive public company that IPOd in 2020. Airbnb is now the world’s largest online alternative-accommodation community, allowing millions of users to list, search, and rent authentic homestays and vacation-rental experiences in countless cities across the globe.