The Wi-Fi utility is the be-all and end-all in the hotel industry. Get it wrong and your customers will shout about it by all means and channels possible.
Driven by consumer demand for connectivity and convenience, hotels that prioritize technology are banking on in-room features that provide a return on innovation.
It costs passengers a bundle to fly this class, but it also costs airlines a fortune to make this class worth flying. These ratings reflect whether all that money is put to good use.
Marriott's customers resoundingly told the chain not to mess with their personal Wi-Fi devices and Marriott had little choice but to concede this battle. Other chains will likely feel the heat, as well. Still the war isn't over and the FCC will ultimately have much to say about where all of this is headed.
Marriott is claiming that its plans are misunderstood and that it merely seeks permission from the FCC to jam others' Wi-Fi in its conference rooms only. But travelers are telling the FCC that they don't want to be reliant on hotel Wi-Fi in conference rooms and other areas of the hotel.